5 ways to know your clothing is ethically made



Where are your clothes made, who makes them and are they happy? 

While it can definitely be challenging to tell at first glance, the following 5 questions will help you discover if your clothes are made in an ethical manner.

1. Is the brand transparent on their website? 

Look at their “about” page. See if you can trace the item of clothing back to the source. Do they have information on the fabrics they use? Can you find information on where the product is sewn?

2. Is the brand promoting and marketing ethical or sustainable practices? Clicking through a brand's products and looking over the product descriptions is another great place to find out essential information. Do the brand's social media outlets specifically emphasize how their clothing is ethically made? If the brand is sharing their process then they are proud of how they make their clothing.

3. Does the brand support and create sustainable jobs? Most ethically made brands are well informed about the factories and facilities through which they source their products. Conscience brands definitely want the consumer to know how their clothes are made, who touches the clothes and what makes them ethical.

4. Is the brand focused on their values and look beyond profit and losses? Core values can centre a brand and drive a company forward in making decisions. Brands that have a clear focus on what they want to achieve, whether it be through giving campaigns, empowering women or practicing fair labour, show that they are focused on putting the wellbeing of others first.

5. Is the brand doing something that is considered radical? The fashion industry is historically known as an exploitative industry. Brands showcasing that they are well informed in their industry and strive to set a new standard is a sure indicator that your clothing will be made ethically from start to finish.

Did you know, according to Business Insider, only 1 percent of the fashion industry is made up of ethically made clothing?  We are talking about a very small slice of a $1 trillion global industry. At liann bellis we have a passion for knowing our manufacturers and producing inspired, quality, ethically made clothes. 

We're thrilled to have partners like Kerilin Fashions in Auckland, Shanghai Brothers in China and now our wonderful new partner Apricot Clothing in Noida India that help us produce Fair Trade GOTS Approved clothing.

Ask the above questions to find out if your clothes are ethically made, don’t rely on a more than likely nondescript tag. If you are ever unsure, ask questions. 

Changing the standard begins with a consumer’s decision and their voice to say that unethical, unsustainable fashion is unacceptable. 


“For me, sustainability is being mindful.  It is about creating a product in an ethical and sustainable manner, or recycling and reusing if not. I also want to make sure that everyone in the production chain is being rewarded fairly for what they do, without being exploited.”  - Leanne Greaves